Reynoldstown Civic Improvement League Partners with YEAHBUZZY to Launch Limited-Edition Merchandise for Wheelbarrow Festival's 30th Anniversary

Yeah Buzzy Merch Collab — Announcement

Local retail and design brand YEAHBUZZY collaborates with RCIL on exclusive community gear ahead of the festival's milestone celebration

FOR IMMEDIATE RELEASE

REYNOLDSTOWN, GA — September 11 — The Reynoldstown Civic Improvement League (RCIL) today announced a collaboration with YEAHBUZZY, a community-focused retail and design brand founded by longtime Reynoldstown resident and supporter Buzz Busbee, to release a limited-edition merchandise collection celebrating the 30th anniversary of the Wheelbarrow Festival.

The collection, which debuts ahead of this year's festival on Saturday, September 19 at Lang-Carson Park, will be available exclusively at the RCIL merch table during the event.

Reynoldstown Capsule Collection

The Reynoldstown/YEAHBUZZY Capsule Collection is purely a celebration of the boldness and strength of the identity of the neighborhood and the neighbors that exist within it. This collection empowers the history of Reynoldstown to speak for itself, honoring when the story of Reynoldstown began and how we carry that legacy into the future. Reynoldstown is a colorfully diverse neighborhood with a rich history and identity, and the intent of the design is to reflect that.

"We are so grateful to YEAHBUZZY for supporting our community and for bringing their creativity and craftsmanship to this milestone year. Thirty years of the Wheelbarrow Festival is something worth celebrating in style, and we couldn't be happier to have YEAHBUZZY be part of it," said Lindalisa Severo, Chair of the Reynoldstown Civic Improvement League.

"Reynoldstown has such a strong identity, and it’s been exciting to create something that reflects the energy, character, and history of the neighborhood. We wanted the collection to feel bold, colorful, and rooted in the community. It’s an honor to celebrate 30 years of the Wheelbarrow Festival and the people who have made Reynoldstown what it is today." said Buzz Busbee, Owner & Creative Director of YEAHBUZZY.

Owner & Creative Director Buzz Busbee has been a Reynoldstown neighbor since 2012. As an entrepreneur, small business owner, and independent art director, Busbee works with local companies, non-profit organizations, and Fortune 500 corporations, helping them tell their stories and designing brand experiences from the ground up.

Now in its 30th year, the Wheelbarrow Festival is Reynoldstown's signature community celebration, bringing together neighbors, local businesses, and organizations for a day of music, food, and neighborhood pride. This year's festival runs from 12–7 PM on Saturday, September 19 at Lang-Carson Park.

About the Reynoldstown Civic Improvement League

The Reynoldstown Civic Improvement League's mission is to foster a neighborhood that embraces, empowers, and connects our diverse community while maintaining a welcoming and inclusive neighborhood and advocating on behalf of residents regarding government issues.

YEAHBUZZY STORY

YEAHBUZZY is a community-focused retail brand with design agency elements. We design and produce our own collection of bold, graphic inspired apparel and accessories. Our mission is to create high quality, fun and affordable goods, while giving back to the communities we exist in. All YBZY products are made in limited quantity batches and when possible, manufactured in the United States. We take pride in working with partners that are experts in their craft and passionate about their work. We are proud to keep our operations small, but impactful. 

Additionally, as part of our "Live Bold" program, we host events throughout the year to benefit local non-profits. YBZY is a LGBTQ+ owned and operated company based in Atlanta, Georgia. Launched in 2016 in the Atlanta Festival scene, YBZY is now available online, our retail store in Ponce City Market and in stores around the country, including Hartsfield Jackson International Airport.

Owner & Creative Director, Buzz Busbee, has been a Reynoldstown neighbor since 2012. As an Entrepreneur, Small Business Owner and Independent Art Director, Buzz works with various local companies, non-profit organizations and Fortune 500 corporations helping them tell their stories and designing brand experiences from the ground up.

Lindalisa Severo